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AZ Dispensary Launches “420 Acts of Kindness” Campaign for 4/20


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Giving Tree Dispensary is reimagining the cannabis holiday, 4/20, by turning it into something bigger, bolder, and more meaningful. Introducing “420 Acts of Kindness”—a heartfelt initiative aimed at making 420 a movement, not just a moment.

From March 11 to April 20, 2025, Giving Tree Dispensary in North Phoenix is hosting its “420 Acts of Kindness” campaign, inviting team members and guests to collectively complete 420 meaningful acts of kindness by April 20th. This initiative, aimed at Transforming 420 from a high-volume sales event to a celebration of compassion, well-being, and community connection, encourages everything from volunteering and donating to small gestures that brighten someone’s day. As a locally owned small business, Giving Tree believes giving back isn’t just a box to check—it’s embedded in their DNA.

“Since legalization, 420 has become more about sales than community. We wanted to reclaim the day and turn it into something even more powerful,” says Lilach Mazor Power, CEO of Giving Tree Dispensary. “Kindness is contagious. If we can inspire others to spread positivity in their community, we’ve done something truly special.” Through social media, in-store displays, collaborations with local charities, and giveaways, Giving Tree is inviting everyone to participate and share their own acts of kindness. Because when kindness spreads, everyone wins.

For more information about 420 Acts of Kindness and how you can get involved, visit givingtreedispensary.com or follow us on social media @givingtreeaz. Because kindness is worth celebrating—every single day.


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Arizona legalized marijuana for recreational use in November 2020. The law allows adults aged 21+ to purchase, possess and use cannabis. State-licensed cannabis dispensaries began selling recreational marijuana in early 2021. There are over 150 dispensaries in Arizona — a majority of them are in populous areas such as Phoenix, Tucson and Flagstaff. Recreational cannabis delivery services began operating in 2024.  


AZ Cannabis Updates