Curaleaf, a leading international provider of consumer cannabis products, has launched an all-new line of hemp-derived THC products under the company’s Select and Zero Proof brands. Products are now available for consumers via the company’s new online storefront, TheHempCompany.com.
Additional distribution will include strategic partnerships through conventional retail and on-demand delivery in partnership with DoorDash, the local commerce platform. TheHempCompany.com will also partner with top-tier 3rd-party hemp brands to offer additional products that adhere to Curaleaf’s standards.
Curaleaf enters the rapidly growing hemp-derived THC market as a leading global operator in the cannabis sector and intends to bring the same consumer convenience, standards and commitment to safety and regulation that it applies in the regulated cannabis market. The Company ensures all products are manufactured in a certified cGMP facility with strict manufacturing and testing standards. All hemp-derived products will be offered in clearly labeled packaging, listing ingredients and potency, and will be age-gated appropriately through their distribution channels.
The products will be available in 25 states and the District of Columbia via direct-to-consumer delivery and through Curaleaf’s national distribution partners. Some active measures that Curaleaf is taking to differentiate its current product portfolio from the largely unregulated hemp marketplace include: