Verano Launches New Bodega-Style Dispensary at Zen Leaf in Phoenix

Verano just announced the unveiling of a new dispensary format in Arizona that aims to revolutionize the traditional cannabis retail experience. The new bodega-style model is debuting at Verano’s Zen Leaf Cave Creek dispensary at 12401 N Cave Creek Rd in Phoenix, Arizona. Verano will welcome guests to experience the new bodega-style dispensary during a grand re-opening Zen Leaf Summer Festival weekend celebration June 27 – 28th at Zen Leaf Cave Creek featuring giveaways for the first 50 customers each day, meet-and-greets with rap icons Dizzy Wright and Devin the Dude, product deals and discounts, DJs spinning tunes, local artisan pop-ups, food trucks, and more. The dispensary is open every day from 8:00 a.m. to 10:00 p.m.

Zen Leaf Cave Creek’s transformation offers customers unrivaled convenience, accessibility, and the freedom to choose their desired shopping experience. Customers who prefer to shop via the new bodega-style format can hand-select their favorite items from category-specific shelves including flower, vapes, edibles, best sellers, accessories and more, with Zen Leaf experts available to offer guidance along the way.

“The dynamic cannabis landscape requires constant innovation and differentiation to push the boundaries of possibility, and today’s unveiling of a completely new dispensary shopping experience at Zen Leaf Cave Creek delivers on that mission,” said Robert Cohen, Verano Executive Vice President of Retail Strategy. “I’m proud of our team for bringing forth a vision that has the potential to create an entirely new paradigm for cannabis retail offering unrivaled convenience and consumer choice, and we look forward to welcoming Zen Leaf guests to browse one of the largest accessible assortments of legal cannabis in the nation.”

With the debut of the bodega-style format, Zen Leaf shoppers now have unprecedented freedom and the opportunity to purchase their favorite cannabis products in their preferred manner via traditional and new methods, including self-selecting from shelves, online pre-orders, in-store kiosks, in-person counter service, and the debut of curbside pickup service. Verano will also introduce in-store third-party activation opportunities for wholesale partners to provide additional product variety and engagement for Zen Leaf shoppers in the near future.

Along with its eight statewide dispensaries, Verano’s Arizona footprint includes 90,000 square feet of state-of-the-art cultivation and processing operations, where the Company produces its portfolio of award-winning brands including Verano™ Reserve flower, Swift Lift™ pre-roll joints and vapes; (the) Essence™ and Savvy™ flower, edibles and vapes; On the Rocks™ Live Rosin vapes and extracts; BITS™ low-dose high-function edibles; Hi-Klas™ flower, extracts and vapes; Vital™ edibles and tinctures; and MÜV™ transdermal patches and topicals.